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Research Approach

A new approach to marketing research and information services



Custom marketing research and competitive intelligence studies take time. It is not uncommon for researchers and industry experts to work for weeks or months collecting and analyzing data relevant to a client’s questions. The typical deliverable is a research report and presentation. This is the nature of the custom research engagement.

With RP’s competitive intelligence as a service, researchers and industry experts take a different approach. Individual studies are replaced by repeated studies and tracking studies. Research reports and presentations are complemented by a knowledge base that grows with each research study and is continually updated with automated data acquisition from the web.

Competitive intelligence as a service is continuous integration and continuous delivery (CI/CD) for market research and competitive analysis.

Research Publishers works with value-added researchers to deliver customized solutions for business clients. Using modern data science methods, we build on data from prior research and online sources. Clients get answers quickly. Clients see research results at a much lower cost than what is possible with traditional methods.

Our technology is designed to be flexible, adaptable to the complete range of industries worldwide. Research Publishers provides the technology, building and maintaining client knowledge bases and applications. Value-added researchers do the rest. Competitive intelligence professionals and industry consultants design and conduct custom research to meet the special needs of clients.

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